New duo to reshape REALTY

24/02/2017

Ghent, 24 February - In view of the 10th anniversary of REALTY in 2018, Artexis Easyfairs appointed two people to jointly head the annual REALTY event:  Mathieu Van Marcke is the new General Director of REALTY with Catherine Degreef, Director of the B2B events of Artexis Easyfairs. Both will collaborate closely to spearhead this unique real estate event to a next level, centered around a strong Realty community.

Mathieu Van Marcke, who remains simultaneously CEO of hooox, a real estate communication agency, seems the right man for this job: hooox and REALTY have been working together as partners since the inception of the event and Mathieu gained a unique expertise at MIPIM and MAPIC where he created and coordinated the Belgian Pavilion. Mathieu will focus his energy on shaping REALTY and generating a sustainable model to serve the real estate community, and will serve as the key contact person for all external stakeholders.

Catherine Degreef, who will work in duo with Mathieu, is on the other hand, the perfect women for the job: in the last 10 years, Catherine successfully managed and created several B2C and B2B events for Artexis Easyfairs such as the BIS and Health&Care in Ghent, Dentex in Brussels, Bouw&reno and CARAT+ in Antwerp. She knows perfectly well how to organize and coordinate a perfect event, with a passionate focus on quality and community. Catherine will focus on the coordination, organisation and event quality of REALTY.

“This is a unique opportunity. REALTY is celebrating its 10th anniversary in 2018, the ideal time to create an even stronger momentum, positioning and role for REALTY within the Real Estate community. We want to continue improving the value we deliver and the services we offer. REALTY’s mission is to support its community to exchange more information in a better way, hence providing the real estate sector a chance to build a better place where we can live and work and that’s why I am honoured to be able to take this role” says Mathieu Van Marcke

“We have a winning team: Mathieu’s knowledge and network in real estate combined with our expertise in events gives us a unique strength. We realize that an event should by more than only a fair, so we are excited and are looking forward to bringing REALTY to the next level, together with Valerie Neyt for Communication, Johan Pullinckx for commercial and the many colleagues of Artexis Easyfairs behind the screens. REALTY is and will be the place where real estate professionals meet and exchange.’, says Catherine Degreef.

  Mathieu Van Marcke
General Director REALTY
mathieu.vanmarcke@easyfairs.com
Catherine Degreef
Director B2B Events Artexis Easyfairs
catherine.degreef@easyfairs.com

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